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ICICI Pru LifeTime Classic is our newly launched non-participating unit linked plan which provides complete financial protection for your loved ones through life cover and gives you the potential to create wealth and save for the future. The plan also offers 4 portfolio strategies that can be selected according to your personal investment needs.

 4 Investment Preferences

4 Portfolio Strategies+

You can choose from 4 portfolio strategies according to your investment style to achieve your specific financial goals.

Funds To Invest

Funds To Invest

Invest in your choice of funds – various choice of equity, balance and debts funds, you can switch between them anytime.

Life Cover To Protect Your Family

Financial Protection-

On death of policyholder, nominee gets life cover and prevailing fund value as a lump sum payout.

Tax Benefits

Tax Benefits~

Get tax benefits on premiums you pay upto `46,800 under Section 80C of Income Tax Act, 1961.




Loyalty Additions and Wealth Boosters^ get added to your investment, just pay premium regularly and stay invested.

Fund Switching

Fund Switching#

You can move your money between various fund options to get potentially better returns. 4 free switches in a policy year.


Top-Up Option*

You can increase your investment in the plan anytime by using the online top–up facility.

Flexible Payment Options

Flexible Payment Options

You can pay premium monthly, half yearly, yearly or make a one-time payment.

The longer you stay invested in your policy, the better can be the expected returns. The graph below shows the Reduction in Yield (RIY) at 8% investment return. The lower the RIY, the better it is for you.
30 year old male opting for ICICI Pru LifeTime Classic with a monthly premium of `5,000. Charges shown are after adjusting loyalty additions and wealth boosters.
Through this graph, you can see that the charges per year on an average are only 2.35% for a 10 year policy term. Also, the average charges per year keep decreasing the longer you stay invested. So if you are invested for 25 years, the charges per year on an average drop to a mere 1.40%.


Charges shown are for a 30 year old male, with a monthly premium mode and premium of `5000 p.m. opting for a premium term of 10 years after adjusting for loyalty additions and wealth boosters with 100% allocation towards Opportunities fund. The above charges are applicable if you purchase this plan from our website. Charges are exclusive of taxes and mortality cost.
The RIY has been calculated after applying all the charges (excluding taxes, mortality charges and rider charges, if any) at a monthly premium of `5,000. RIY stipulated is as per IRDA (Linked Insurance Products) Regulation, 2013.

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Rahul is a 35 year old male who purchased ICICI Pru LifeTime Classic and decides to pay `3000 per month as premium for 10 years and the life cover for the plan was `3.6 lakh. His policy term is 35 years.


When benefit illustrations are included in the content of advertisements- Some benefits are guaranteed and some benefits are variable with returns based on the future performance of your insurer carrying on life insurance business. If your policy offers guaranteed benefits then these will be clearly marked "guaranteed" in the illustration table on this page. If your policy offers variable benefits then the illustrations on this page will show two different rates of assumed future investment returns. These assumed rates of return are not guaranteed and they are not the upper or lower limits of what you might get back, as the value of your policy is dependent on a number of factors including actual future investment performance.
Please note:
NA: Fund has not completed the stipulated time period.
Past performance is not indicative of future performance.

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+ The Policyholder can have funds in only one of the Portfolio Strategies.

- Fund value+Sum assured is payable only when the age of the person insured is less then 50 years.

~Tax benefit of `46,800 is calculated at highest tax slab rate of 31.2% (including Cess excluding surcharge) on life insurance premium u/s 80C of `1,50,000. Tax benefits under the policy are subject to conditions under Section 80C, 80D, 10(10D) and other provisions of the Income Tax Act, 1961. Goods and Services Tax and Cesses, if any, will be charged extra as per prevailing rates. Tax laws are subject to amendments made thereto from time to time. Please consult your tax advisor for details, before acting on above.

^The Company will allocate extra units as below provided all due premiums have been paid:

Premium payment term loyalty Additions Wealth Boosters
EOY 6 Years Onwards (End of every 5th year, starting from the end of 10th policy year)
Limited Pay and Regular pay 0.15% 1%
Single Pay 0.25% 1.5%
  • For single pay policies with a policy term of 5 years, a loyalty addition of 0.25% of the average of daily Fund Values, including Top-up Fund Value, if any, in that same policy year, will be payable at the end of the fifth policy year.
  • Each Loyalty Addition will be a percentage of the average of daily Fund Values including Top-up Fund Value, if any, in that same policy year as mentioned in the table above.
  • Wealth Boosters will be a percentage of the average Fund Values including Top-up Fund Value, if any, on the last business day of the last eight policy quarters.
  • Loyalty Additions and Wealth Boosters will be allocated among the funds in the same proportion as the value of total units held in each fund at the time of allocation.
  • The allocation of Loyalty Additions and Wealth Boosters is guaranteed and shall not be revoked by the Company under any circumstances.
  • If the premium payment is discontinued anytime after 5 years, the number of years for which premiums have been paid will be considered as the premium paying term for the purpose of deciding the Loyalty Additions & Wealth Boosters to be paid for the rest of the policy term as per the table above.

#If you choose the Fixed Portfolio strategy, you can switch units from one fund to another depending on your financial priorities and investment outlook as many times as you want. Four switches are free in a policy year. Switches in excess of 4 free switches in a policy year will be charged at `100 per switch. Unutilized free switches can not be carried forward in next policy year. The minimum switch amount is ` 2,000.

*Top-up premiums can be paid any time except during the last five years of the policy term, subject to underwriting, as long as all due premiums have been paid. A lock-in period of five years would apply for each Top-up premium for the purpose of partial withdrawals only. At any point during the term of the policy, the total Top-up premiums paid cannot exceed the sum of base premium(s) paid till that time. The minimum Top-up premium is `2,000.

`If the policy offers guaranteed returns, then these will be clearly marked “guaranteed” in the Benefit Illustration. Since the policy offers variable returns, the given illustration shows two different rates of assumed future investment returns. The returns shown above are not guaranteed and they are not the upper or lower limits of what you might get back, as the maturity value of policy depends on a number of factors including future investment performance.

Unlike traditional products, Unit linked insurance products are subject to market risk, which affect the Net Asset Values & the customer shall be responsible for his/her decision. The names of the Company, Product names or fund options do not indicate their quality or future guidance on returns. Funds do not offer guaranteed or assured returns.

Fund name SFIN
Maximiser Fund V ULIF 114 15/03/11 LMaximis5 105
Multi cap Growth Fund ULIF 085 24/11/09 LMCapGro 105
Opportunities Fund ULIF 086 24/11/09 LOpport 105
Bluechip Fund ULIF 087 24/11/09 LBluChip 105
Multi cap Balanced Fund ULIF 088 24/11/09 LMCapBal 105
Income Fund ULIF 089 24/11/09 LIncome 105
Money Market Fund ULIF 090 24/11/09 LMoneyMkt 105
Maximise India Fund ULIF 136 11/20/14 MIF 105
Active Asset Allocation Balanced Fund ULIF 138 15/02/17 AAABF 105
Value Enhancer Fund ULIF 139 24/11/17 VEF 105
Secure Opportunities Fund ULIF 140 24/11/17 SOF 105
Focus 50 fund ULIF 142 04/02/19 FocusFifty 105
India Growth Fund ULIF 141 04/02/19 IndiaGrwth 105
Balanced Advantage Fund ULIF 144 03/06/21 BalanceAdv 105
Sustainable Equity Fund ULIF 145 03/06/21 SustainEqu 105
Mid Cap Fund ULIF 146 28/06/22 MidCapFund 105
Mid Cap Hybrid Growth Fund ULIF 147 050123 MCHybrdGrt 105
Constant Maturity Fund ULIF 148 050123 ConstntMat 105
Mid Cap Index Fund ULIF 149 050723 McIndxFund 105
Mid Cap 150 Momentum 50 Index Fund ULIF 151 180124 McMomentum 105
Multicap 50 25 25 Index Fund ULIF 152 220224 MultiCapIF 105
MidSmall Cap 400 Index Fund ULIF 153 150424 MidSmal400 105

Unit Linked products are different from traditional insurance products and are subject to the risk factors.

The premium paid in ULIPs are subject to investment risks associated with capital markets and the NAVs of the units may go up or down based on the performance of fund and factors influencing the capital market and the insured is responsible for his/ her decisions. ICICI Prudential Life Insurance is only the name of the Life Insurance Company and ICICI Pru LifeTime Classic is only the name of the unit linked insurance product and does not in any way indicate the quality of the product, its future prospects and returns.

Please know the associated risks and the applicable charges, from your Insurance agent or the Intermediary or policy document issued by the Insurance company.

The various funds offered under this product are the names of the funds and do not in any way indicate the quality of these plans, their future prospects and returns.

ICICI Pru Life Time Classic UIN . W/II/0251/2024-25

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